PCW Fiber (Post Consumer Waste) is the fiber generated from recycling of Post Consumer Denim garments. The garments are recycled to make fibre again instead of going into landfill. The PCW fiber can be spun back to produce new garments. It can be used for spinning the yarn for denim, knitted garments or home textile products.

The used clothing discarded by the consumers is processed to convert into the garment using recycling of the garment to fiber and then spinning back and finally making new garments.

More and more brands have started using PCW fibers in the garment as a green initiative.

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